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Already running CATI projects or a Call Centre business? Go Remote.
If you are already active in conducting CATI or running a Call Centre operation, but your entire team has been using office-bound computers and hardware structures.. then even the pandemic is causing abrupt disruption to your daily operations due to access to workplace restrictions – when work from home is enforced. You might be facing […]
4 min read
Why Mystery Shopping or fieldwork agencies should consider CATI during and post COVID-19
Why CATI ? Although lockdowns are ending or partially still on-going in some countries, and businesses are starting to re-open; Face-to-face surveys like CAPI or field audits like Mystery Shopping may likely to return as the pandemic has subsided, however precisely when, we can expect these activities to return to normal or in full-force, is still unclear. […]
4 min read
Managing The Impacts of COVID-19 in Your Business
The COVID-19 outbreak is impacting everyone around the world and inevitably, businesses in every sector. It’s a tough time. Brand profits are shaken and budgets are reprioritised, causing disruptions in normal operations even for mystery shopping agencies and CX consultants alike – cancellation of mystery shopping visits, postponement of field related contracts, losses due to […]
5 min read
5 Ways to Benefit from Using Mystery Shopping for Market Research
Mystery shopping implies that a company or a specialized agency finds people who will visit the required store and collect the necessary information. They are called mystery shoppers, and their work is to pretend that they are real customers. This “mimicry” allows you to get the most objective and unbiased opinion regarding your internal business […]
5 min read
What Is Mystery Shopping and Why You Need It
The success of a company is often determined by how consistent this company is and how it keeps its brand promise. Today’s retail industry is characterized by increasing competition and the rise of technologies that allow consumers to get all the necessary information about the brand by only accessing the Internet. That is why it […]
4 min read
Checker Main Sponsor ASSIRM Market Research Forum, Milan
The ASSIRM 2019 Market Research Forum was held at the Palazzo Mezzanotte, Milan Italy on 29th October 2019. The theme for this year was “Design the future. Research, Strategy, Insight and Data Intelligence for business growth “. Checker participated as a Sponsor, Exhibitor and Workshop Speaker. ASSIRM is an association that brings together major Italian companies that perform Market […]
3 min read
Data Quality Control Measures
Should data quality control be done only at the quality control stage? [We believe that should NOT be the case ] Data quality control is one of the most concerned aspect in research. Managing data quality efficiently even before the quality control stage will significantly improve data usability, plus help reduce wastage of time and effort all along the whole […]
4 min read
Automate data entry for better efficiency
Automate your survey data collection for faster, more reliable, richer results! Replace old school pen and paper, eliminate redundant data entry cost and manage fieldwork progress on the go! Improve efficiency with mobile data gathering. Market research activities, CX / VoC measurements and mystery shopping programs have been valuable sources of consumer insights that fuel action-driven decisions among businesses, […]
3 min read
Mobile data collection tool – Checker Field Surveyor
The most advanced offline mobile data collection on the go! Checker Field Surveyor is the one and only multichannel mobile app with advanced features for on-site data collection in Mystery Shopping, F2F interviews (CAPI) and Retail Audits. The ease of information gathering within one mobile device! Get the results you need, all in one place, anytime and anywhere […]
3 min read
Benefits of System Integration
The challenge in consistently delivering the “why” and not just the “who” and “what”, is because often times the “how” and “when” during the delivery process are neglected. Small but high-growth, middle-sized and large companies alike, are increasingly adopting new digital solutions in their research businesses to sustain competitiveness. Nevertheless, year on year, the rapid […]
6 min read
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