Learn about market research: mystery shopping management, customer experience management, mystery calling, customer surveys and everything in between.

employee satisfaction surveys

Employee Satisfaction Survey: How to?

In our previous article, we already touched upon the topic of the Voice of Employee and how important it is to ensure that workers feel at ease at their workplace. Today we are further discussing VoE, delving into the Employee Satisfaction Survey. Keep on reading! What is a Job Satisfaction

Voice of Employee

Voice of Employee: Why needed

By now, everyone has heard of Voice of Customer – an essential set of techniques that will help any business adjust its operations to achieve great results in the end. But the first step to success is always the team and their involvement in the whole process. This is when

mystery shopping

2022 Mystery Shopping: Do’s & Dont’s

Mystery Shopping has been one of the most widely used practices for decades now. With the Internet taking over and digitalization remodeling our lives, it turned out that it can be successfully applied to the online world as well. Today, we will look at a few of the most common

Brand Awareness Survey

Brand Awareness Survey: How to Create [+Templates]

We are living in the age of brands. Today, if you want to be remembered and chosen constantly, you have to create a strong brand presence on the market. To do that, you need to make sure that people recognize your logo, know what products you sell, and what first

CATI Surveys: How to do it right?

2022 is the year of complete digitalization. Before we did see businesses using calls to obtain data from time to time. These days it is considered to be a tactic always at hand. CATI software is now utilized as a tool to automate the process and help eliminate the human

cx trends customer experience

CX Trends For 2022 And Further

There is no secret already, after years of pandemics, that the current market landscape has changed drastically. Where before brands could overlook certain CX elements, today it is unimaginable.  The market has changed – so did the trends. Brands worldwide react to the new consumer behaviors and priorities. The pandemic

pop-up widget

Presenting Checker’s New Update: Pop-up Surveys Widget

Hello, Checker team here!  More than two years of COVID has forced brands into taking customer experience seriously. With more and more people changing their buying habits and refusing to buy from brands that provide bad customer journeys – data has now become more valuable than gold. We can see

mystery shopping platform

Is Mystery Shopping an Option for Online-only Brands?

In the age we live in, it is not uncommon to see a brand that steers away from physical shops, preferring to only operate online. Especially over the last few years or the pandemic raging. It’s safe and saves tons of money. But how do you really check the quality

market research software tools

Switch to a New Market Research Software For a More Efficient 2022

Every market research agency once comes to a place of having to change their software. The reasons can differ, maybe it doesn’t allow for scalable growth, or they need a wider variety of tools. Most companies set paths for automatization wanting to make their workflow easier. However, the decision to

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