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Learn about market research: mystery shopping management, customer experience management, mystery calling, customer surveys, and everything in-between.

consumer behavior

Common Challenges and Opportunities in Market Research Process: Consumer Behavior

The field of market research is constantly advancing. Market researchers face various challenges and opportunities in today’s fast-paced business landscape. Such as consumer behaviors, data privacy concerns, and the need for agile research methods. For all these market researchers need to adapt and find innovative solutions to stay ahead. This

mspa

Checker’s Sponsoring & Visiting MSPA: 23-24 May

We’re incredibly delighted to announce that we are sponsoring and visiting this year’s MSPA Conference, which will take place in Albufeira, Algarve, Portugal! The Checker team has been a regular guest at MSPA, and we cannot wait to go back and meet all the incredible people that share the same

CAPI

How to Successfully Run CAPI Field Surveys?

There are multiple ways to conduct field surveys, and conducting such surveys can be a challenging task particularly when it comes to collecting and analyzing data efficiently. However, with the advancements in technology, the use of Computer-Assisted Personal Interviewing (CAPI) software has significantly improved data collection, saving time and reducing

Data Collection Technology

How Portal and Data Collection Technology Can Save You Time and Money

As businesses grow, they tend to accumulate more and more data. This data can be invaluable for decision-making, but only if it’s properly collected, organized, and analyzed. That’s where portal and data collection technology comes in. These systems allow businesses to gather and manage data more efficiently, which can lead

Mystery shopping

How can Mystery shopping take Restaurants to the next level?

What is Mystery Shopping? Mystery shopping is a valuable tool businesses use to evaluate the customer experience, service quality, and overall performance of their establishments. This process involves hiring anonymous shoppers to visit stores or restaurants and report on their experience. With the help of mystery shopping software, businesses can

fieldwork management

How to Use Technology to Improve Fieldwork Management?

Fieldwork management can be a challenging task for any organization, particularly when it comes to managing a large team of field workers who are working remotely. Businesses that require staff to work outside the office or require data to be collected in the field. For instance, businesses in the retail,

inspection app

How to Choose the Right Inspection App for Your Business

In today’s fast-paced world, it’s no surprise that workplaces are turning to mobile apps for their inspection needs. With the right inspection app, workplace inspections can be done quickly, easily, and more efficiently than ever before. However, with so many options available, choosing the right mobile app can be overwhelming.

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